How SurveyMonkey Sustains A Curious Tradition Via COVID-19 And Its Rebrand As Momentive

By Becky Cantieri, Chief Individuals Officer, Momentive 

My time at SurveyMonkey spans a decade. After I look again on the expertise, I’m endlessly impressed by the resilience of this crew and what we’ve constructed collectively. At this time, I’m thrilled to be part of the corporate’s relaunch as Momentive (, an agile expertise administration firm that places people on the heart of all the things we do. 

I’m certain you have got questions. Starting with: it was a tough 12 months, so why such a drastic change? Imagine it or not, the choice didn’t occur with the flip of a change. It got here after two years of intensive analysis, and also you guessed it: suggestions. You’ll be able to be taught extra concerning the rebrand within the newest from our CMO Leela Srinivasan.

As we open the brand new chapter of our story, I wish to inform you what’s altering and what’s not and a few classes we’ve realized alongside the way in which. 

Firm tradition is constructed, not handed out  

It goes with out saying that I’m extremely pleased with our mission to energy the curious, which empowers us to form what’s subsequent. Internally, this comes all the way down to eagerly gathering suggestions from our staff. Throughout our group, this implies an additional degree of element and a focus with our clients and each stakeholder we serve. 

One 12 months in the past we had been all confronted with the abrupt problem of the coronavirus pandemic. I recall sending the primary company-wide e-mail and utilizing the phrase: we’re undoubtedly in unfamiliar territory. Regardless of a busy 12 months, we listened, we acted, and we charted the trail for future success. Given the merchandise we provide to the market, the listening element ought to come as no shock. Whereas the title of the corporate is altering to Momentive, our firm tradition is decidedly not. Our imaginative and prescient and values are the identical and curiosity continues to be at our core.

Throughout a current company-wide survey, we requested staff for his or her ideas on what it’s wish to work at SurveyMonkey. Because it seems, 93% of our 1,500+ staff are proud to work right here. That sentiment strikes past the title. Our staff are proud as a result of they’re doing significant work, exhibiting up for one another, and bringing their genuine selves to the ‘workplace’ every single day. Every thing our staff love about working at this firm will stay part of our DNA. 


As one particular person stated within the survey: “We’re actually, actually fortunate.”

Via the survey, we shared tales about loving our colleagues, studying and rising in our profession, and feeling supported by way of life’s challenges: a seamless return from parental go away, supervisor assist after a devastating loss, crew assist by way of immigration struggles, and a standing ovation after a primary day again after battling most cancers. These moments are what make us sit up for coming to work every single day. None of that is altering and our work collectively as Momentive will cement this spirit for years to return.

What’s subsequent? We’re reimagining work 

In 2020, we proved that we will adapt, work, and collaborate in a different way than we ever have earlier than and ship a few of our greatest work as a crew. We additionally realized that delivering our greatest work isn’t tied to our places of work. It’s about readability of mission, collaboration with colleagues, extra equitable experiences, productive time to work, the grace to stability commitments, and taking good care of each other. We’ve additionally realized one measurement doesn’t match all, and hybrid work will not be with out its challenges. Our path ahead will contain investing in new instruments and expertise, rethinking conferences, preserving time for productive work, and prioritizing equitable experiences for our colleagues world wide.

With in-person interplay and social exercise fortunately returning in lots of elements of the world, we’ve engaged the complete crew on our Reimagine Work challenge. This advanced out of our sequence of COVID-19 management check-ins, which helped us perceive the distinctive challenges of our international crew all through the pandemic interval. Early outcomes present that 81% of staff wish to work at home at the very least 2 to three occasions per week. 84% really feel having a selection in the place they work positively impacts their work expertise. 


As we ponder a return to our places of work starting in September of 2021, we’re constructing a versatile work atmosphere the place staff can select what works greatest for them. We’re calling it “Selection.” Selection, or a hybrid mannequin of labor, is the way forward for work. It leverages all the things we’ve realized about distant work, inserting our staff within the heart of decision-making. The longer term office is the office of each one in every of us. The well being, security, and talent of our groups to be productive will proceed to be our prime precedence. We’ll accomplish that as we stay invested in supporting the evolving wants of our enterprise and thoughtfully constructing a long-term plan for the way forward for work.

After a 12 months that saved throwing punches, I hope you and your groups bear in mind to remain curious—ask for suggestions. Now as Momentive, we’re thrilled that can assist you form what’s subsequent.


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